Posts by Admin@Steelrode

The steel business has always been perceived as a male preserve. However, in Rosslyn, north of Pretoria, there are two vibrant women who are challenging this traditionally-held perception on a daily business – literally, the ‘sisters of steel’. Gwen Mahuma and Monika Pretorius are respectively Business Development Director and Managing Director of BBD Steel Supplies.…

Since the merger of Steelrode and Allied Chemical and Steel in 2014 which created Allied Steelrode, the business has fast earned its leadership position in the South African steel industry. Today it is the largest procurer of product from South Africa’s primary steel processor; and is also a major importer of steel from abroad. “There…

Allied Steelrode: Ascending the Roof of Africa with Steely Resolve Allied Steelrode’s recent sponsorship of a competitor in the 2017 Roof of Africa draws strong parallels between a company that – with ‘steely’ resolve – has risen to a leadership position in South Africa’s steel industry; and an off-road endurance motorcycle event renowned as one…

High-speed, versatile five axis 3D tube laser creates dynamic new processing and pre-fabrication possibilities While many companies these days may claim to be innovators, true innovation is rare. However, for South Africa’s leading steel processor and supplier, Allied Steelrode, innovation is in the lifeblood of the company and part of their organisational ethos. Founded through…