Posts by Admin@Steelrode
Allied Steelrode and Peninsula Drums – ‘drumming up’ success with common values of quality, reliability and customer service
“The synergy between Allied Steelrode as our long-term steel supplier and our company has been exceptional,” observes Chocky Moodley, Sales and Production Director of Peninsula Drums, South Africa’s leading steel storage drum manufacturer and reconditioner, and also the first black-owned drum manufacturer in the industry. The two companies’ commonalities – and a very similar approach…
Read MoreAllied Steelrode’s steel processing technology ‘drives’ optimised efficiencies within South Africa’s automotive manufacturing sector
The local automotive industry is one of the most critical manufacturing sectors in the country, with vehicle and related component production accounting for approximately one third of South Africa’s manufacturing output. Total earnings from South African automotive exports reached R164.9-billion in 2017, comprising 13.9% of South Africa’s total export earnings. In a further demonstration of…
Read MoreAllied Steelrode: Stretching steel, capacity and competitiveness with second stretcher leveller
Local steel major Allied Steelrode made history in 2015 with the purchase and commissioning of South Africa’s very first dedicated stretcher leveller. This machine was ordered from Red Bud Industries, the leading original equipment manufacturer (OEM) in the United States. The stretcher leveller, which has a length of 120 metres, is capable of processing material…
Read MoreSteel major calls for drastic measures to counter current steel industry crisis
Currently, the South African downstream steel sector is beset by numerous severely challenging issues which – if the situation continues unabated – will be severely detrimental to the ongoing viability of the entire steel sector in this country. One of the primary issues to be addressed is the ‘stalemate’ industry has been experiencing for some…
Read MoreWomen of Steel: ‘tempered’ by empathy and experience and taking the industry forward
Despite the many women making a sterling contribution to many facets of the local steel industry today – from management, finance and procurement, sales, marketing, production and on the shop floor itself – the pivotal role women play in this sector is not widely known and seldom acknowledged. With this in mind, the South African…
Read MoreSolidarity launches four-pronged steel industry initiative amid global steel crisis
Trade union Solidarity on Tuesday launched a four-pronged initiative to address and mitigate the impacts of the global steel crisis on local steel producers in an attempt to save jobs and local manufacturing capacity. Solidarity deputy general secretary for metals engineering Marius Croucamp indicated that direct job losses of more than 7 500 were possible…
Read MoreSoftware of steel: Allied Steelrode invests in state-of-the-art software upgrade on cut-to-length lines
Over the past decade, Allied Steelrode has become known in the steel industry for its passion for customer service and bold, strategic investments in advanced technology. To date, the company’s largest investment has been in a dedicated stretcher leveller, which was especially manufactured to Allied Steelrode specifications. Ordered in 2013, it was installed in a…
Read MoreUrgent need to address steel industry ’tilt’
Downstream steel sector to be championed by CEO Task Force – Allied Steelrode a driving member
Currently South Africa’s steel industry – the key component of South Africa’s manufacturing sector – is facing serious challenges. In order to coordinate decision-makers, South African Institute of Steel Construction (SAISC) members, and other associations to find actionable solutions to the current challenging industry environment – and to provide opportunities for steel industry leadership to…
Read MoreFluctuating primary pricing threatens the mettle of South Africa’s steel industry
At present, companies in the local steel industry are finding the market very challenging. According to industry sources, much of this can be attributed to the extreme volatility of the primary pricing. “This level of volatility poses an enormous and very urgent challenge to the entire sector,” explains Warne Rippon, Executive Director of steel major…
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